CONTENT MARKETING — BLOOMREACH

My story at Bloomreach was one in which I grew from individual contributor to managing a global team of creatives.

After the e-commerce boom in 2020 and a company acquisition, Bloomreach leapt closer to unicorn status, providing invaluable opportunities for learning, personal development, and gaining a deep sense of brand.

Personal highlights included:

✨ Working on a rebrand project

✨ Building an exceptional team of content marketers

✨ Creating editorial processes and messaging frameworks from the ground up

✨ Participating in a leadership development program

✨ Seeing an advertising campaign come to life in Times Square to coincide with Bloomreach's series F funding announcement!